When will the luxury watch market bubble pop? Any time soon? On this video I’ll discuss what’s likely to happen with some of the hot models and watch brands at the moment!
It’s no secret that the watch market is super inflated right now. Many people are in the sidelines wishing that the “bubble” in high end watches would pop, while some watch collectors and connoisseurs might be wondering if their pieces are going to depreciate significantly. I say….it depends!
First of all, I don’t think that what people call a “bubble” in the luxury watch market is a bubble at all. This is not like the real estate bubble heading into the collapse of 2008 or the NASDAQ dotcom stock market bubble of the year 2000.
I do think that there’s some watch brands right now with prices that are a little bit inflated, but not brands like Rolex, which have performed strongly since the beginning of time. There were people buying vintage Rolex watches back in the 1960s and those watches are selling right now for 50 times what their original retail price was. This is appreciation over time, not a bubble. Just head on to our blog post and see our 50-year comparison between Rolex watches and the stock market….and we wrote that around 5 years ago!
So if you’re hoping that the bubble burst so that you can pick up ceramic date Submariners for $4,000 a piece, you might be very disappointed.
On this video I cover brands like the Rolex Batman, the Hulk, Submariner, and also other solid brands like Audemars Piguet and Patek Philippe that I don’t think will experience much of a temporary price drop if the market goes South.
One brand that we have to watch carefully though is Richard Mille. I don’t have the same faith in how the prices of Richard Mille watches that I do for Rolex, AP and Patek Philippe.
And the brand whose name starts with an H that I won’t even mention, well that brand has already experienced major price drops across the board. I feel so sorry for anyone who purchased their $200,000+ tourbillons. Some of those I won’t even pay $30,000 for!
I will update this video after Baselworld 2019 is out of the way and we see the new models that luxury watch brands are releasing.
So what is your take on the watch market bubble and potential crash? Let me know in the comments below.
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