Today I reveal my newest acquisition, the Omega Speedmaster reduced II (3539.50). I explain the motivations behind this rather expensive impulse buy. I give my opinions on the new Apple “iwatch” and why I am not ready to buy one but willing to keep my mind open to future developments of the “smart watch”. I also discuss why the “luxury” iwatch is a massive mistake for consumer AND more controversially, to Apple as a brand. I then conclude with a look on how the rise of smart watches will effect the traditional (mechanical) watch industry and give my own perspective.
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