A closer look at the latest Cartier Santos de Cartier

Few watches can rival Cartier’s Santos in terms of on-the-wrist recognition and sheer weight of history. The design debuted in 1904 and has remained fundamentally unchanged in form since. But while the new Santos might look familiar, quite a lot has changed. Small changes have been made to the design and ergonomics of the case, resulting in a watch that looks and wears better on the wrist. Bigger changes have been made to the inside, with an in-house movement upgrade and, most excitingly of all, a new QuickSwitch strap change system that allows you to swap your strap quickly and painlessly. This is something I’d be really excited to see rolled out more widely across the Cartier collection. On a related note, there’s a similar functionality for the bracelet, allowing you to add and remove links without tools. These changes on their own are all fairly incremental, but package them up together, on a design as strong as this, and the Santos suddenly becomes a very compelling proposition.

Comments

Edward CHAN says:

it seems start to change the date from 11:20?

Max Levine says:

Say what you want about the Santos (there are a lot of haters out there) that is an iconic timeless watch.

Varga Dénes says:

What is with the date @0:30?

Lambert Simnel says:

Beautiful. Thanks for sharing.

m4mario says:

Centuries of watch making and Apple had to step in before these innovators made user interchangeable straps and user adjustable bracelet link.

MrBusytimmy says:

Commercial

Jimmy S says:

Sexy watch daaamn

mitokondrion1 says:

are you done pushing this crap?

Cranking All Day says:

Fantasic watch. Wish it had a display case back

Tanvir Molla says:

NOBODY gives a fuck how long this piece has taken to made or handmade Cartier isn’t mass producing or not. It’s plain simple overpriced watch

Normal Geez says:

Surely the bracelet detachment thing makes it easier to steal ?

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